Definitions of Terms Used in Keyword Searches of Programs
Unsure what program is best for you or what certain keywords mean? Use these definitions to help inform your searches.
Resource Type |
Definition |
Accounting, Bookkeeping, & Taxes |
|
Business Plan Development |
|
Certifications |
A document given to a business that guarantees a standard of services or type of ownership - i.e.: woman owned business |
Coworking |
physical spaces rented by access to space, desk, or room |
Funding |
loans, tax credits, grants, and venture capital |
Growth Strategies |
planning for the future |
Human Resources |
hiring, firing, health insurance, retirement planning, etc |
Innovation & Technologies |
anything digital or new as a technology |
IT Services |
Technical support for technology |
Legal Services |
business basic setup to complex legal questions |
Licensing, Insurance, Credentials |
|
Market Research |
data sets used for business planning |
Marketing |
branding to marketing strategy
|
Networking & Events |
meetups, events, etc
|
Product Development |
everything needed to build/test/launch a new product |
Product Testing |
building new products and testing viability |
Social Media & Website |
digital marketing |
Startup Basics |
all startup needs: business plan to projections and legal formation |
Wholesale & Supply Chain |
wholesale purchasing |
Workforce Development |
employee training and certifications |
Resource Delivery Mechanism |
Definition |
Degree Program |
higher education programming that does offer a credit or degree for completion |
In Person Class |
recurring and in person series of classes |
Incubator/Accelerator |
Intensive multi-week or month program that provides a range of services geared towards starting or expanding a business |
Memberships |
Membership is required to access certain services or trainings |
Mentoring |
Ongoing relationship with specific purpose |
Networking |
|
Non-Credit Program |
An educational program that does not offer a credit for completion |
One-on-One |
One on one consulting or technical assistance |
Online Class |
recurring and virtual series of classes only offered only |
Toolkits |
information packet with worksheets and guides |
Webinar |
one time or limited offering (online) |
Workshop |
one time or limited offering (in person) |